COMCO Mundo continues to grow and expand its reach as it celebrates its 7th year.
Global award-winning communications group COMCO Mundo League of Enterprises
(COMCO Mundo) has culminated its 7th anniversary celebration with the
recently held COMCO Epic 7 Years Main Event, highlighting its growth as an
umbrella organization alongside its agencies COMCO Southeast Asia (COMCO
SEA), COMCO Middle East and Africa (COMCO MEA), and TARO AOX Inc.; the
formal introduction of its three new major offerings Story Lab
Communications Development and Support Ecosystem, CODEVA or Communications
Development Academy, and SEA Wave & Spice Multimedia Content Studio; and
the kick-off of COMCO Southeast Asia - Singapore.
COMCO Mundo with the COMCOmigos from brand partners, industry, media, the blogosphere, and Camp COMCO Alumni Society |
COMCO Mundo culminates “Epic 7 Years” celebration with growth and expansion
Growth in Southeast Asia and Middle East and Africa
To further pursue its brand of Meaningful Storytelling, COMCO Southeast Asia
has expanded its services through its new streamlined divisions: Public
Relations and Communications (PRC) and Communications and Marketing Services
(CMS).
PRC services include Consumer Marketing and Brand Communications; Corporate
Public Relations; Corporate Social Responsibility; Internal Communications;
Influencer Engagement and Grassroots Communications; and Issues and Crisis
Communications; while CMS offers Events and Activation; Special Media and
Advertising Executions; and Branding. COMCO SEA marked the year with continued
partnership with its long-time clients including Aseana City, Eastern
Communications, European Union, Jobstreet, PHILUSA Corporation, Rémy Martin,
Takeda, Teleperformance, and Lenovo; and onboarding of new brand partners such
as AirAsia Superapp, Century Tuna, Uratex Mattresses, Uratex Monoblock, Alaxan
FR, LaLiga, MDI Novare, Sony, Toshiba, and Concepcion Midea Inc.
Reaping off major metals from various local and international award-giving
bodies over the years, COMCO SEA made history by being the 1st and only PR
agency in the Philippines to win PR Consultancy of the Year (Medium
Consultancy Category) in the prestigious PRCA APAC (Public Relations and
Communications Association Asia-Pacific) Awards 2023. The Consultancy of the
Year is awarded to an agency that has exemplary operations on business,
effective results, community leadership, and innovation.
Sustaining its remarkable debut in the industry and maintaining its position
as the PR agency that banks on building brand love across the region, COMCO
Middle East and Africa further accelerates with major account wins this year
across the United Arab Emirates (UAE), the Kingdom of Saudi Arabia (KSA) and
the rest of the MEA region.
Some of COMCO MEA’s key clients include Costa Coffee, the Middle East Film and
Comic Convention, Empire Entertainment, Paramount Hotels, LEOS Development,
The Wizarding World Shop by Fandom, Rixos Marina Abu Dhabi and Rixos Premium
Saadiyat Island, Taj Exotica Resort & Spa, The Palm, and Geidea, one of
the top fintech companies in Saudi Arabia.
The year 2023 also served as the launch of COMCO Mundo’s specialist agency for
digital and integrated communications, TARO AOX Inc. The Agency has two
divisions - Digital, Social, and Emerging Platforms (DSE) and Integrated
Communications (ICOM).
DSE focuses on Social Media, Digital Activation, Content Marketing, Virtual
and Online Events, Social Listening, Digital Analytics, Media Buying and
Planning, Search Optimization and Marketing, and Website and Application
Management; while ICOM offers Digital PR, Integrated Communications, and
Influencer Marketing. TARO AOX Inc. has just started but is now in full blast
handling major accounts such as Goodyear, Hallmark, HLA Fashion, Lamoiyan
Corporation, Samsung Mobile, and Sun Life Global Solutions.
Ultimately, COMCO Mundo as a parent and flagship unit reinforces its work for
the Group’s Executive Leadership and Governance; MARCOMAX (Marketing,
Communications, Advocacy and Excellence; Project CODY (Corporate Identity and
Branding); MEXINAC (Media, Experts, Influencers, Activators and Communities);
and ACTDEV (Agency Culture and Team Development); and also continues to lead
landmark initiatives such as the recently held UNMASKED: The COMCO Mundo Write
to Ignite Season 3 and work on key advocacy projects through the Group’s
Citizen COMCO Advocacy Program and Camp COMCO Alumni Society.
Furthermore, COMCO Mundo reintroduces COMCOffee Club which serves as COMCO
Mundo’s shared services for the Group’s companies, business units, and
programs, covering Finance and Accounting; ARC or Audit, Risk Management, and
Compliance; and Administration which includes Office Management, Team Care
(Talent Development), Legal Affairs, and Information Technology.
Three New Offerings
A testament to COMCO’s unwavering dedication to meaningful storytelling is the
birth of Story Lab Communications Development and Support Ecosystem, an
exciting addition to COMCO’s specialized offerings set to revolutionize the
way brands connect with their audiences. Story Lab specializes in
Communications Research and Planning, Editorial and Publication Services, and
Media Monitoring, Measurement, and Analytics.
Meanwhile, CODEVA, or Communications Development Academy will manage the
training and development programs and offerings of the group. Aside from the
award-winning Camp COMCO Mentorship Program, COMCO Mundo will house in CODEVA
the group’s professional training programs for Media Affairs, Crisis
Communications, Corporate Social Responsibility, Cause Related Marketing,
Advocacy Communications, Social Media, and Content Marketing, among others.
COMCO Mundo will also broaden the services of SEA Wave Pop Culture Magazine
and introduce the SEA Wave & Spice Multimedia Content Studio. The SEA Wave
& Spice Multimedia Content Studio will diversify and create
studio-produced titles encompassing the SEA Wave Pop Culture Magazine which
will include content for Facebook, YouTube, and podcasts, among others.
Expanding its content arsenal, SEA Wave & Spice will also offer Content,
Multimedia Arts, and Video Storytelling services for brands and Talent
Management for bloggers, content creators, and influencers.
Regional Reinforcement
In a move that exemplifies COMCO's commitment to regional excellence, the
Agency is thrilled to kickstart the opening of COMCO Southeast Asia -
Singapore this 4th quarter of 2023. This strategic expansion allows COMCO to
deepen its presence in the dynamic Southeast Asian market, providing clients
with localized expertise and access to a broader network. Like COMCO SEA
Philippines, COMCO SEA Singapore is set to be a regional hub for excellence in
the field of communications, public relations, and social media.
"What we built is more than a group of companies but a community that became a
creativity playground and craftsmanship vessel for talents who want to do the
best work of their lives and brands and organizations that persevere to have
meaningful connections to their publics and make positive impact to
communities. On our 5th year, we did the impossible by pivoting amid the
pandemic and expanding from Southeast Asia to the Middle East and Africa. And
each time we accomplish something, it paves the way for the beginning of a new
journey. Hence, this COMCO Epic Seven Years celebration is the kickstart of
another great adventure," said Ferdinand L. Bondoy, Group Chief Executive
Director and Lead Strategic Communications Counsel / Partner and Co-Founder of
COMCO Mundo League of Enterprises.
To know more and stay updated with COMCO Mundo, please visit
www.comcomundo.com
or follow fb.com/comcomundo on Facebook, linkedin.com/company/comcomundo on
LinkedIn and @comcomundo on Instagram.
More stories:
- COMCO Marks Its 6th Anniversary With Several Wins
- UNMASKED: The COMCO Mundo Write to Ignite Season 3 Is Now Open For Entries
- COMCO Southeast Asia Makes It To The PRCA APAC Awards 2022 Finals
- COMCO SEA bags 30 awards and 4 top award nominations for 2022 Quill Awards
- COMCO SEA Promotes Homegrown Talents To Key Deputy Positions
- COMCO SEA Wins Big in the 19th Philippine Quill Awards
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